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The buyer’s journey has slightly shifted in recent years. Today, over 50% of customers are more likely to purchase on websites that have a live

What is lead response time? Lead response time is the average time that sales teams take to follow up with a prospect after an initial

Instant messaging is fast becoming the most widely used means of communication. So, it comes as no surprise that consumers are increasingly showing a preference

What is website navigation? Website navigation refers to the process by which website visitors explore and interact with your website. Why is website navigation important?

Business leaders understand the importance of establishing and maintaining strong customer relationships for sustainable success. They also understand the challenges involved in achieving this —

Business communication has changed significantly over the past decade. Today’s consumers and businesses expect speed and convenience. And as the fastest and easiest communication tool

Investing in a quality website, which integrates best-in-class features and functionality, is only the first step to driving more revenue online. You will also need

You’ve likely been hearing about all the benefits a live chat app can deliver but still aren’t sure what to make of it all. We

Did you know that 75% of today’s customers prefer live chat support to any other channel of communication? What’s more, 44% of online shoppers say

What is customer segmentation? Customer segmentation, also called client or consumer segmentation, is a marketing process that involves separating your customer base into groups of